Art from the Heart - No minimalist white walls, no pushy sales spiels, no hefty price tags, and definitely no judgement. Art to Art is about finding art you’re going to love forever.
Art to Art deliberately challenges the traditional art gallery model and is transforming the way we buy art. We saw a need for people wanting to own beautiful, original pieces that won’t break the bank and still allow your family to go on that holiday! Art to Art has built a reputation for uncovering and building relationships with some of Australia's most talented artists.
Art to Art is the brainchild of Philippa. With a successful career in graphic design underpinning her approach, Philippa has the rare ability to pair art with your home. Homeowners and interior designers seek Philippa for her expertise in art styling. She offers a personalised consulting service where you, the customer, are in control of the buying process. Philippa believes a love of art is intuitive, not premeditated. She doesn’t confess to having a PhD in art, but her contagious passion for art is sure to give you the confidence to enjoy art as the artist intended.
Art to Art was created to make buying art easy, exciting and most of all - fun.
A wide variety of art can be purchased through Art to Art’s comprehensive website, or in person at Art to Art’s Balwyn North gallery (by appointment or during one of many Pop- Ups).
If you’d like to explore your passion for art, add to your existing collection or start one from scratch, ask us about falling in love with art.
Don't be shy, give Philippa a call on 0413 945 249. She won't bite!
Why buy art?
Art allows you to express yourself and can be a reflection of your personality. It allows you to surround yourself with pieces that you enjoy and can inspire you when you wake up in the morning.
"I’ve been helping people fall in love with art for over six years now, and I LOVE every minute" - Philippa Demase, Director
"I often am asked if I paint...in some ways it’s not untrue but not in the sense of an artist. My Dad was in paint for over 30 years so paint runs through our veins. You see I’ve grown up around paint as my Dad had a paint business in Shepparton. The shop was called Magic Brush and he was fondly known as ‘Mr Magic’. This is a photo of him in his very first store. He started his career as a paint rep for Haymes Paints in Ballarat and was the youngest paint rep at the ripe age of 21. He later moved to Berger Paints and became their top sales rep.
Magic Brush had gifts, ornaments, t-shirt printing and cut keys as well as paints of all kinds. Five years later he moved to a new shop that was four times the size and further expanded into automotive, wallpaper and decorating of which my Mum ran. Interestingly my Mum completed a Decorating Certificate via correspondence (which now be the equivalent to online). I clearly remember Mum, my sister and I studying together which has always been a huge inspiration for me. Long story short my Mum moved into her own shop which also manufactiured drapes etc... Finally, both businesses moved back together. The location was HUGE! It was our old Skating rink called ‘Skatewave’ which then became a Spotlight store. Once retired, they then sold the store to my sister and her husband who to this day still are in operation.
My family and friends will attest to my love of painting, albeit staining outdoor furniture, painting pergolas or doing something up. Maybe one day I’ll pick up a brush of another kind. In the meantime, I thoroughly love working with artists and helping connect people to art. I appreciate all kind of art and artists and have a deep admiration for their bravery to create."
– Philippa Demase